What We Provide :

Bespoke, Campaign Specific Databases

Further benefits of developing and progressing your prize draw promotions through Silver Fern Services are that, unlike many, we love bespoke, and without charge, will develop your promotional database requirements for you, as you require them. Operating in tried and tested MS SQL Server 2012.

Two example questions :

By age band, how many children of each gender, do you / your spouse / partner have ?

Age Bands	No. of Boys				No. of Girls
	1	2	3+		1	2	3+
0 - 3 months
4 - 24 months
2 - 4 years
5 - 7 years
8 - 11 years
12 - 13 years
16 - 18 years
18 years +

Select up to 3 stores, in order of expenditure, from which you / your partner purchase most of your GROCERIES each week ?

Selecting at least your highest expenditure store is required

Highest expenditure is with	[Please select] Aldi ASDA Iceland Kwik Save Lidl Marks & Spencer Morrisons (Safeway) Netto Sainsbury Somerfield Tesco Waitrose Walmart
Second highest expenditure is with	[Please select] Aldi ASDA Co-op Iceland Kwik Save Lidl Marks & Spencer Morrisons (Safeway) Netto Sainsbury Somerfield Waitrose Walmart
Third highest expenditure is with	[Please select] Aldi ASDA Iceland Kwik Save Lidl Marks & Spencer Morrisons (Safeway) Netto Sainsbury Somerfield Waitrose Walmart

Internet enacted participation in and registration for prize draw led promotions, together with regulatory, insurance and legal requirements, has made it even more important that quality, secure, well conceived, and well managed and maintained databases are at the heart of, and proactively enabling your campaigns and their objectives.

Our free database facilities, among other things, support & enable ;

• Consumer Registrations Log-in & Interactive participation
• Prize Draw / Lottery number issuing & management
• Variable frequency and repeat draw management
• Consumer & Market Research via integrated “Q&A” sets
• Structured, verified, Personal Data & Addressing
• Promotional performance reporting & analysis
• Data amendment
• During and Post campaign follow-up and related promotions, including bar coded couponing and incentives